A few observations:

Resurrecting these memories reminded me of just how often people really do deliver for each other with no expectation that their effort be rewarded.  It gave me hope and the incentive to try to do the same.

I’m not a bucket list person.  Most people don’t have that luxury.  It is a privilege to enjoy the rewarding cycle of being curious, trying something new, failing a bit and succeeding.  I still want to try hard things and to finish what I’ve started.  Between about six-teen and fifty-five years old the “hard things” and the “had to” was a way of life.  Now it is a choice.  It never want to stop taking risks and trying.

I love the breaking of a glass at the celebratory end of a Jewish wedding… representative of life’s fragility and the reminder to us all to commit to pick up life’s pieces and try to create good. So, I conclude on a sobering story because life is messy and our world is a mess.  Creating the chance to say thank you is my way of picking up a few pieces of broken glass.

Finally, when did we stop putting a space between sentences?  There are some things I’m just incapable of evolving.

1997: Dear Bob Blake, It’s not only ok but essential lead with heart
1997 Laura Max Rose 1997 Laura Max Rose

1997: Dear Bob Blake, It’s not only ok but essential lead with heart

Dear Bob,

As you are well aware, a huge amount of our company’s history and success was managed “from the neck up” with highly competitive analytical excellence. Turns out that is not really my forehand. Sure, I can keep up and had great educational experiences to bolster. However, it was my gut and feel for what might be or what someone might need that was my north star.

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1997: Dear Ann Richmond Gardner, Just Listen
1997 Laura Max Rose 1997 Laura Max Rose

1997: Dear Ann Richmond Gardner, Just Listen

Dear Ann,

Your role was tough… sitting between client and agency. The diplomacy required spanned a gamut of topics from the strategic to mundane. Everything from which idea to pursue to what color something might be may be up for debate. Beyond the internal players we also had a swirling array of audiences from regulators, lawyers, partners… who might want to jump into the fray.

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1999: Dear Chuck Chakrabarti, Your live and active cultures
1999 Laura Max Rose 1999 Laura Max Rose

1999: Dear Chuck Chakrabarti, Your live and active cultures

Dear Chuck,

It was a total surprise to find I was pregnant with twins.  As a first timer, I was blissfully ignorant of the slightly higher stakes of a multiple version.  I was given books to read, advice of trusted doctors and tips from other moms.  However, the best, most unique and generous gift of all was the yogurt you used to quietly leave at my desk.

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2000: Maternity Nurses at Methodist, A steady hand during the scariest thing I’ve ever done
2000 Laura Max Rose 2000 Laura Max Rose

2000: Maternity Nurses at Methodist, A steady hand during the scariest thing I’ve ever done

Dear Methodist Hospital Maternity Nurses,

Waking up in the middle of the night, in a post-surgery haze, wearing paper underwear with a large incision across your belly is a very strange experience.  Multiple times, over a 48 your period it was your job to coax me past my confusion to try to begin to master the scariest, but most rewarding thing I ever done- caring for every need of my newborn babies.  Yes babies… mine came in a pair.  

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2006: Delta Airlines Employees, Making the world a little smaller
2006 Laura Max Rose 2006 Laura Max Rose

2006: Delta Airlines Employees, Making the world a little smaller

Dear Delta Flight Attendants,

I’m lucky.  I travel often and I mostly get to travel in Delta’s care.  As a Minneapolis resident I have had a front row seat to your impressive rise from Northwest’s near bankruptcy to where you are today.  You are in a profession where people really remember when things go wrong and rarely think about how miraculous it is that it goes just as planned literally millions of times a year.

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2006: Dear Ayala Bar, My “invitation” necklaces
2006 Laura Max Rose 2006 Laura Max Rose

2006: Dear Ayala Bar, My “invitation” necklaces

Dear Ayala Bar,

My collection of your beautiful necklaces started in an airport shop over ten years ago.  I fell in love with the beautiful designs, weightless materials that were easy to wear and travel with and your story.  Overtime, your pieces went far beyond my love of clothes and became a treasured way of inviting and enjoying the many remarkable women in my life.  

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2006: Dear?, The mentor gets mentored
2006 Laura Max Rose 2006 Laura Max Rose

2006: Dear?, The mentor gets mentored

Dear?

Not sure of the year or even the location. Picture a large hotel ballroom, early on a mid-week morning buzzing with the energy of approximately 300 women who have come together for a day of mentorship, learning and inspiration. I enjoy public speaking and a room like this one always felt welcoming and friendly. I was asked to be here to simply share my story and hopefully mentor and inspire.

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2007: Dear Christy Orris, New unexpected perspective
2007 Laura Max Rose 2007 Laura Max Rose

2007: Dear Christy Orris, New unexpected perspective

Dear Christy,

It was a surprise and flattering to be asked to be a periodic advisor to your family’s businesses.  I learned a lot and hope I was helpful.  Somewhere along the way you suggested I continue this evolution of my leadership perspective to join YPO- a worldwide network of privately held business leaders.  

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2010: Cecil’s Deli, A taste of home I never knew I needed
2010 Laura Max Rose 2010 Laura Max Rose

2010: Cecil’s Deli, A taste of home I never knew I needed

Most Fridays for the last fourteen years, my husband’s last stop before heading home is to pick up one of your delicious loaves of Challah wrapped in a paper bag marked “Rosenblum” set aside for his often-harried last -minute arrival.  It is not only my favorite part of our Friday night Shabbat dinner- it weekly makes our house a home. 

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2015: Dear Sir Martin Sorrell, Under your wing
2015 Laura Max Rose 2015 Laura Max Rose

2015: Dear Sir Martin Sorrell, Under your wing

Dear Sir Martin,

It’s hard to reinvent yourself for the last chapter of your career.  When I was asked to pivot from President to CMO, from generalist to functional expert, from a “suit” to a “ponytail”, you were a constant source of support, advice and encouragement. 

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2016: Dear Joanna Coles, A model evolver
2016 Laura Max Rose 2016 Laura Max Rose

2016: Dear Joanna Coles, A model evolver

Dear Joanna,

When most us were a bit mystified and a little mad about the disruption, delight, distraction and dark side of the digital age, you were my beacon.  From those gifs on your treadmill to your intimate stories of mentorship you grabbed and grasped the bits and bytes of the social media reigns with ease.

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2016: Dear Charlotte Beers
2016 Laura Max Rose 2016 Laura Max Rose

2016: Dear Charlotte Beers

Dear Joanna,

When most us were a bit mystified and a little mad about the disruption, delight, distraction and dark side of the digital age, you were my beacon.  From those gifs on your treadmill to your intimate stories of mentorship you grabbed and grasped the bits and bytes of the social media reigns with ease.

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